Our verdict: Kit for review-before-send, MailerLite for a fixed schedule
RSS-to-email reads your blog's feed and turns new posts into an email. It saves a weekly copy-paste job, but it also sends whatever your feed contains, including mistakes. The best setup lets you review drafts until you trust the feed.
Kit creates every RSS email as a draft broadcast and either sends it 30 minutes later or waits for you [3]. MailerLite sends on a daily, weekly or monthly schedule when new posts exist [1]. Both need a paid plan [1] [5]. beehiiv lists RSS to Send on its Pro plan [7]. Moosend's pricing, features and integrations pages we read did not mention RSS campaigns [8] [9], so check with Moosend before you rely on it.
Who this fits: blogs publishing at least weekly that want subscribers notified without extra writing. Who should skip it: newsletters where the email itself is the main product; write those by hand.
Which plans include RSS-to-email
| Tool | Plan needed | Modes | Review before send? |
|---|---|---|---|
| MailerLite | Comfort or Power, from $12/month [2]; stops if the plan expires [1] | Daily, weekly or monthly; optional new posts only [1] | Notification email address; sends on schedule [1] |
| Kit | Paid plan; Free excludes RSS [5]; Creator lists RSS campaigns [6] | Single email per post, or a digest on chosen days and time [3] | Yes: drafts, with optional automatic send after 30 minutes [3] |
| beehiiv | Pro lists RSS to Send; Free and Lite do not, though podcast RSS hosting is on every plan [7] | Not detailed on pricing page | Not verified |
| Moosend | Not found on pricing, features or integrations pages [8] [9] | Not verified | Not verified |
Setting up MailerLite RSS campaigns
- Go to Campaigns, Create campaign, and choose RSS campaign [1].
- Enter subject, sender, tracking and language, then the feed URL including https://; MailerLite says the URL is invalid without the prefix [1].
- Set frequency, time and days, and choose whether to include only new posts [1].
- Add a notification email, then design the template with the RSS featured article or RSS list block [1].
- Make sure the feed is public, sorted newest first and has correct timestamps; private feeds can't be read [1].
- Define featured images in a media tag, or MailerLite takes the first image from the content [1].
- Remember MailerLite checks and processes the feed five minutes before the scheduled send; if the feed is down then, that send is skipped [1].
Setting up Kit RSS
- Go to Automation, RSS, and add a feed with your feed URL, usually your blog URL plus /feed or /rss [3].
- Choose Single or Digest, whether to send automatically, the From address and recipients [3].
- Keep the Post content block in the template; without it Kit won't let you enable the connection [3].
- If you use the categorymatch tag to show posts by subscriber tag, set a default category so untagged subscribers don't get blank emails [3].
- Enable the automation on the Status page and check connection history there if drafts don't appear; Kit says drafts can take from a few minutes to a few hours [3].
Pitfalls: duplicates, floods and truncated posts
| Problem | Cause documented by the vendor | Fix |
|---|---|---|
| Updated post sent again | MailerLite treats a post as new if the feed regenerates its GUID on update, or, without a GUID, if the link changes [1] | Keep GUIDs and post URLs stable when editing posts |
| Many old posts sent at once | Cancelling from MailerLite's Outbox and rescheduling makes the first new send include all recent posts [1] | Pause instead of cancel; test with a spare group |
| Unexpected send after a change | Changing an existing feed URL can trigger a MailerLite campaign [1] | Change URLs only right after a send, then watch the next one |
| Only an excerpt appears | Kit processes whatever the feed pulls and can't override it [4] | Switch the blog feed to full text; in Kit, the post.content Liquid tag uses the feed's content:encoded field while post.summary uses the description [3] |
| Feed rejected as invalid | Kit points to firewall or DDoS protection blocking its servers [4] | Ask your host to allowlist Kit's public IPs [4] |
| No send at all | Feed down, private or with bad timestamps [1] | Open the feed URL in a browser and check dates |
Worked example: a weekly digest for a twice-a-week blog
Hypothetical blog: two posts a week, readers who want one email. In Kit, choose Digest with Friday at 9 a.m. as the draft time, leave Send automatically off for the first month, and check each draft before sending [3]. Once three drafts in a row need no edits, turn on automatic sending. In MailerLite, the same plan is a weekly RSS campaign on Friday with new posts only [1]. If a week has no new posts, neither tool should send [1] [3].
Questions before you decide
Will an RSS campaign send if I don't publish anything?
No. MailerLite says that after the first send, later sends happen only when a new post is published. Kit says no digest draft is created when there are no new posts since the last one.
Why did an old post get sent again?
In MailerLite, a post counts as new if the feed regenerates its GUID when the post is updated, or, without a GUID, if its link changes. Cancelling a campaign from the Outbox and rescheduling can also make the next send include all recent posts.
Why are my RSS emails showing only an excerpt?
Kit says it processes whatever the RSS feed provides and can't override it. Change your blog's feed setting to full text, or turn off automatic sending so you can edit each draft.
Sources & verification
Product details and prices can change. Check the linked provider before buying.
- MailerLite Help: How to create an RSS campaign Accessed 29 Oct 2026
- MailerLite pricing Accessed 29 Oct 2026
- Kit Help: How to connect your RSS feed to Kit Accessed 29 Oct 2026
- Kit Help: RSS feeds troubleshooting Accessed 29 Oct 2026
- Kit Help: The Kit Free plan Accessed 29 Oct 2026
- Kit pricing Accessed 29 Oct 2026
- beehiiv pricing Accessed 29 Oct 2026
- Moosend features Accessed 29 Oct 2026
- Moosend integrations Accessed 29 Oct 2026
Sources link directly to providers. Product buttons may use separately labeled affiliate links. Read our disclosure.