This is a research guide based on cited documentation. It is not a report of firsthand testing. Our editorial method

How Moosend prices plans

Moosend lists a Free Trial, Pro, Moosend+ and Enterprise. Pro is self-serve and priced by contacts using a selector. Moosend+ is a custom plan of Pro plus selected Enterprise add-ons (such as transactional emails, dedicated IP, SSO and SAML, and extra team members), and Enterprise is quoted. [1]

Billing can be monthly, biannual (15% savings) or annual (20% savings). Nonprofits get a 25% discount applied on top of the 20% annual discount. Payment is by credit card or PayPal. [1]

Pro price table by contact count

From the contact selector on Moosend's pricing page, October 29, 2026, in USD. The biannual and annual per-month figures are as displayed on the page, rounded to whole dollars. The annual total column applies the stated 20% discount to 12 monthly payments. [1]

ContactsMonthlyBiannual (per month)Annual (per month)12 x monthlyAnnual total at 20% off
500$9$8$7$108$86.40
1,000$16$14$13$192$153.60
2,000$24$20$19$288$230.40
3,000$32$27$26$384$307.20
5,000$48$41$38$576$460.80
8,000$64$54$51$768$614.40
10,000$88$75$70$1,056$844.80
25,000$160$136$128$1,920$1,536

The tier gaps that matter

The selector jumps from 10,000 to 25,000 contacts with no step between. [1] A list of 12,000 contacts is priced at the 25,000 tier, $160 a month, nearly double the $88 for 10,000. If you sit just above 10,000, cleaning inactive or bounced contacts before your billing date can keep you on the lower tier.

The same applies lower down: 5,000 jumps to 8,000 ($48 to $64) and 8,000 to 10,000 ($64 to $88). [1]

Annual discount math, worked

At 5,000 contacts, monthly billing costs $48 x 12 = $576 a year. Annual billing at 20% off is $576 x 0.8 = $460.80, a saving of $115.20. Biannual billing at 15% off is $48 x 6 x 0.85 = $244.80 per six months, or $489.60 a year. [1]

A nonprofit on annual billing gets 25% off on top of the 20%. If the discounts apply one after the other as that wording suggests, 5,000 contacts would be $48 x 0.8 x 0.75 = $28.80 a month, or $345.60 a year. Confirm the exact figure with Moosend before budgeting. [1]

Because the displayed per-month figures are rounded, the checkout total can differ by a few dollars from 12 times the displayed price.

Pro compared with custom plans

From Moosend's plan comparison, October 29, 2026. [1]

FeatureProMoosend+Enterprise
PriceSelector price by contactsCustom quoteCustom quote
Sends, automation workflows, landing pages, formsIncludedIncludedIncluded
Browse-page and viewed-product triggersNoIncludedIncluded
Transactional emailsNoAdd-onIncluded
SMTP serverIncludedIncludedIncluded
Team members5Add-on10+
SSO and SAMLNoAdd-onIncluded
Dedicated IPNoAdd-onOptional
Priority supportNoNoIncluded

What counts as a subscriber, trials and credits

  • Moosend counts unique email addresses; a contact on several lists or segments is billed once. [1]
  • The 30-day trial needs no credit card and allows unlimited sends for up to 1,000 contacts, 1 published automation workflow and unpublished landing pages and forms. [1]
  • When the trial ends you can upgrade or buy email credits, and your data stays intact. [1]
  • Credit packs are listed at 350,000 credits for $350, 500,000 for $500, 750,000 for $750 and 1,000,000 for $1,000. Credits never expire, and you are notified at 80% usage. [1]
  • Transactional email is supported through SMTP and API according to the FAQ, but the plan table marks transactional emails as not on Pro. Confirm which applies to your use before buying. [1] [2]

Checklist before you buy

  • Count unique addresses after removing bounces and long-inactive contacts.
  • Check whether you sit just above a tier boundary, especially 10,000.
  • Choose annual only if you are confident about a year of use; the saving is 20% versus 15% for biannual.
  • If you need receipts, browse triggers or SSO, ask for a Moosend+ quote rather than buying Pro.
  • Compare the full-year cost with your current tool at the same list size.

Questions before you decide

Is there a free Moosend plan?

No. The pricing page lists a 30-day free trial with no credit card required and unlimited sends for up to 1,000 contacts. After it ends you upgrade or buy email credits.

What does Moosend cost per year for 5,000 contacts?

Monthly billing is $48 a month, or $576 over 12 months. Annual billing saves 20%, which is $460.80 by the stated percentage; the page displays $38 a month, so confirm the exact total at checkout.

What happens if my list grows past my tier?

The pricing FAQ says a banner alerts you and you must upgrade to a higher contact tier. Downgrades take effect at the end of the current billing cycle.

Sources & verification

Product details and prices can change. Check the linked provider before buying.

  1. Moosend pricing Accessed 29 Oct 2026
  2. Moosend features Accessed 29 Oct 2026

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Your decision at a glance

The option in this guide

Full comparison

Documentation-based guidance. No tested ranking or performance score.

Email

Moosend

Consider it for
Email campaigns, segmentation, forms, and automation workflows. Use a small controlled trial to compare a named gap in your current welcome sequence before moving a live list.
Starting cost
30-day trial, no credit card required; paid quote depends on contacts and billing interval
Before you choose
The trial is time-limited. Documentation does not establish inbox placement, migration ease, or a lower bill for your list. Check the required plan and preserve opt-outs before importing.

Checked 20 Sep 2026 · Pricing source

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